Columbus Realtors, Rayse partner to highlight agent value

Columbus Realtors has partnered with Rayse — an agent value platform designed to help real estate professionals show their work and impact in real time. The collaboration gives the association’s 9,000-plus members complimentary access to Rayse through their member portal. “Our members work hard to d
Read MoreNewDay USA unveils VA loan option that removes closing costs

NewDay USA, a national mortgage lender that serves veterans, on Monday announced a new loan offering designed to help veterans and service members buy homes by addressing one of the biggest financial barriers — closing costs. The product, NewDay Home, allows qualifying borrowers with steady employme
Read MoreWhy is consistency the key to real estate success?

As you well know, there are so many classes on how to succeed in real estate — how to make the perfect phone call, how to master self-promo and marketing, how to door-knock without being awkward, how to write killer scripts, negotiate better offers or dominate social media. All of those are fine and
Read MoreWhat makes personal PR a game-changer for real estate agents?

For decades, real estate marketing revolved around the property—glossy images taken by professional photographers became the norm, followed by videography and aerial drone images, 3-D tours and compelling storytelling. While these remain essential to effective property marketing, the agent’s persona
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