Real estate agents: Before you paste AI copy into the MLS, run this checklist

AI is proving valuable in real estate marketing, quickly turning rough notes into first drafts and maintaining message consistency across channels. It helps solo agents match output from larger brokerages. Used effectively, AI is a practical tool that frees agents to focus on pricing, advising, nego
Read MoreWelcome to the tech-ecosystem brokerage: How recent mergers will change how you work

The real estate industry is entering a new era of consolidation where technology infrastructure — not just brand scale — is becoming the primary driver of enterprise value. Recent acquisitions by Compass, eXp World Holdings and The Real Brokerage illustrate how brokerages increasingly view proprieta
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Per the Mortgage Bankers Association (MBA) website: “MBA issued a Mortgage Action Alliance (MAA) Call to Action urging members to contact their U.S. Representative to ensure…troubling provisions within the Senate-passed 21st Century ROAD to Housing Act are fixed as the House prepares its response.”
Read More The 2025 Exhibit Awards winners: Celebrating innovation at The Gathering

At The Gathering this past April, HousingWire and MAXA Designs recognized the companies redefining what strong branding looks like in today’s housing market during the 2025 Exhibit Awards. Now in its fourth year, the Exhibit Awards program celebrates the marketing, branding and business development
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