FOA debuts new marketing campaign tying home equity to life’s ‘next chapter’

As it aims to appeal to potential clients who may be taking a closer look at tapping into home equity, reverse mortgage lender Finance of America (FOA) has debuted a new marketing campaign in concert with its new creative agency to illustrate the lifestyle impacts of its products.The campaign, calle
Read MoreBaby boomers and millennials are playing a housing crisis blame game

When assessing the landscape of housing affordability today, conversations between members of the millennial and baby boomer generations can often devolve into finger pointing over which of them is to “blame” for the high costs of housing.New survey data from Clever Real Estate indicates that while
Read More11 DIY real estate photography tips every agent should know

Let’s be honest – real estate photography may be the most important piece of selling a listing. As buyers scroll through dozens of homes online, your photos will be the reason they stop scrolling and start exploring. That spark of interest is what will lead them to schedule a showing – and ultimatel
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An illustration of the Virgin Voyages cruise ship in the Caribbean with piles of money surrounding it. (Image created with ChatGPT4o)Ken DeGiorgio, former CEO of First American Financial Corp., will collect a hefty payout following his termination from the title insurance giant, according to a share
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